Tired of
Biased, Unreliable & Impractical
Market Research?
Then, worlds first Causal AI for Marketing Research is for you.
Supra.Tools is a Managed Insights Service for Enterprises.
Optimize Price, Product, Brand, or Touchpoints with Causal AI and Neuroscience
Go beyond CONJOINTs limits.
Measure accurately customers willingness to pay
And learn how to drive this with product, brand and touchpoints.
Understand Why Your Customers Really Buy
Go beyond correlations or traditional driver analysis.
Measure drivers and context holistically about your category,
And let Causal AI do the magic.
Why Supra.Tools
Traditional market research is biased and fails to uncover what you really need for decision making: Understanding root-causes of success.
Supra.Tools standardizes high-end research approaches improved by implicit measurement and analyzed by Causal AI and provides results in interactive dashboards.
Supra.tools has won the innovation award at INSIGHTS conference 2023 and our work had been awarded to present at ESOMAR World Conference already 5 times in recent years.
The work has been published scientifically and in many books – most recently “Thing Causal”, “Pricing Intelligence” and “CX Insights Manifesto”
We Got Even More Tools
- Surpa Causal AI – advance researcher use our proprietary Causal AI engine on their own by licensing the software
- Surpa Churn – churn scoring is established discipline. Our process brings it to the next level. Maximizes ROI not just “fit”.
- Supra CX – Text AI categorizes your NPS data and then run Causal AI that measures impact of themes. Analyze results in an interactive dashboard and simulator.
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You have questions or you want to get a demo?